Attention: Mortgage Brokers and Loan Officers Who Want More Success Getting Agent Referrals...
Learn the Secrets of Building Profitable Alliances with Top Producing Agents; Direct from America's #1 Agent and Superstar Coach - Walter Sanford
Who is Walter Sanford?
After 25 years in the industry, real estate mega-broker Walter Sanford has seen it all. By the early 1980's, Walter Sanford was ranked as North America's #1 residential real estate agent, closing more than 300 transactions yearly with production volume of over $65 million. He maintained that title for 16 straight years and, today, has a database of more than 26,000 clients and a record of $3 billion in closed transactions. Now he's answering your questions about how to attract top producers, break into closed offices, and build a steady stream of purchase money referrals – with less stress, struggle and frustration – especially in today's market!
Announcing by Popular Demand...
The 'Best of Ask Walter Sanford' Audio Tele-class Training
Guaranteed to Boost Your Success with Agents in Today's Market
Get Answers to Your Biggest Frustrations,
Discover What Agents Really Want From You and Finally
'Crack the Code' on How to Approach Top Producers
An Open Letter to My Fellow Originators,
Let's face it. Getting referrals from agents can be hard. Finding the 'right' agents who actually have business to refer you in today's market, having a unique approach, breaking into closed offices, overcoming their objections, dealing with weenie heads...investing too much time chasing agents for little or no return...
Marketing to agents is taking WAY more from you than it's giving back.
How do I know this? Because I'm an originator myself, and I've been where you are. My name is Geoff Zimpfer. You may have seen my articles in Mortgage Press, Broker Magazine, Broker/Banker, etc. You may have even heard about Speed Marketing™ for Loan Officers featured in Loan Toolbox, My Mortgage Community, endorsed by Sue Woodard, Ron Quintero, Phillip Meyer of Mortgage Coach and others.
You see; we share a common bond. If you've ever struggled to get referrals from agents and you're tired of doing everything you're 'supposed' to do, this letter is just for you. This letter is about you finally getting the success, results and respect you deserve from your agent marketing efforts.
I've been in the trenches, slugging it out to get agent business. I did the open houses, broker previews, affiliate functions, golf outings, cold-calling, networking, catered luncheons, bowling tournaments, costume parties...etc., etc. I'm sure you've done your fair share of "spray and pray" hoping to get a few agents to notice you and send you a few deals.
Does any of that work? Yes – sometimes. But it's hit or miss and usually puts you in front of jelly donut eating agents with no business. Besides that, it takes way too much time, money and effort to keep up.
So I can tell you from first hand experience that the problem isn't you.
The problem is your fishing in the wrong pond and using the wrong bait.
Listen. I know the market in a lot of areas is in the toilet right now. But you also know that we've been spoiled for too long with easy money and neglected the fundamentals of sustained production in this business – purchase money loans – from agents.
You know there are agents and originators in your marketplace – even in THIS slow market – who are doing well DESPITE the market. You know that right now is the best time to capture market share, grow your referral partners and prepare for the inevitable market upswing. It's what the SMART money always does!
In fact, if you were to combine your smarts with the right approach, the right tools and systems, your agent marketing results would change...almost overnight.
That's not a lie or an overpromise.
It's a FACT.
It's a fact based on the dramatic, instantaneous and REAL results that the right tools and systems have easily achieved for myself and REAL originators just like you, in marketplaces all over this country.
What Others Are Saying...
"Walter Sanford delivered results for my team. We captured over 87 agents and have begun our follow-up marketing campaign which has already led to new referrals, new partners and new deals for us. In today's market it's survival of the fittest. If you want to quickly and easily capture agents, Walter Sanford is your man because as a MEGA-agent himself, he knows what agents want from you and he'll help you deliver it to them." Sue Woodard |
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"I've been to many seminars, listened to more tapes and CD's than I can remember and pay good money each month as a member of several well-known "mortgage guru" websites. The ideas shared during the Ask Walter sessions are priceless because they are un-censored and real-world stuff agents really want from lenders. I would rather pay for my education than pay for my ignorance. The Ask Walter audio series is an education you simply can't get anywhere else and frankly, it's worth 10X the investment!" Jacob Nordby |
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"I was able to finally listen to a whole teleconference with Walter and it is awesome!!!! I have over two pages of notes that will help me greatly. I am excited to have the chance to listen to it again and again though so I can get even more out of it. Thank you very much for giving me this opportunity." Kevin Orf |
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"The personal commentary from Walter is priceless. How often do we get to ask a top real estate agent what we can do to get more business and then get no nonsense, front line, in the trenches answers that can be implemented immediately? This was a rare chance and you can't help but succeed if you were lucky enough to listen!" Kevin Wallace, CMPS |
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"I was able to secure a new Realtor by simply using the 57 questions. The Realtor was so impressed with the questions I asked, that I gained instant credibility. Taking the approach to help them with their business truly works! The second meeting I was welcomed on their team! I've started my postcard campaign and I'm very excited to see how it works for my business!" Gina Cordero |
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Getting agents to take our calls, agree to meet with us and give us a try can be tough. Finally! Walter Sanford has given us the blueprint for removing the guesswork and frustration in marketing to top agents. He tells us how to approach top agents, what to say and what to DO to capture their attention and referrals. It works!" Bob Rutledge |
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You CAN Conquer the Bad Market – Grow Your Purchase Money Referrals, Reach Top Producers, Break Into Closed Offices, Meet With the 'Right' Agents and Kiss Weenie Head Agents Goodbye -- With a Proven System, Guidance and Tools That Enable You to Easily and Inexpensively Grow Your Agent Referral Partners
Let me ask you a question. Do you believe that success leaves clues? Before I was an originator, I was a national seminar promoter for Tony Robbins. What I learned from Tony was to get maximum results in minimum time; I had to model successful actions and acquire information that shortened my learning curve.
I went from zero to $37Million in just three years, almost 78% purchase business, referred to me every week by agents, like clockwork.
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Two things you must know about success with agents: 1) You must follow a predictable and proven system 2) You must take action, continually learn and refine your skills |
If you don't have a system to reach the 'right' agents, get their attention, get the appointment, understand their needs and deliver value, you'll continue to struggle.
That's it. It's that simple.
Imagine for a moment, sitting down with the most successful agents in your town and asking every question you ever wanted to ask about how to build profitable alliances with them. Picture them sharing with you rarely spoken truths about what top agents really want, how they like to be approached, why they chose their current lender, how they run their business, what are their hopes, wants and desires, and more.
Would you have a better understanding of each agents needs? Would it help you position yourself when marketing to agents? Have you ever discovered what agents really want from you?
If these top agents revealed to you, exactly what they're looking for from a
lender, would you enjoy more success marketing to agents?
Are you ready to radically improve your income, your means of acquiring Realtors®, and your entire experience of growing a purchase money referral business regardless of market conditions?
Great! Let me give you some details about this limited release of The 'Best' of Ask Walter Sanford Audio Tele-Class Training...

If You Could Have America's #1 Real Estate Agent
Walter Sanford; Answer Your Most Important Questions About
How to Build Profitable Alliances With Top Producing Agents,
Would You Listen?
You may have heard about the series of tele-classes with Walter sponsored by The Mortgage Press called; Ask Walter Sanford. We invited Mortgage Press subscribers to submit their biggest frustration, their challenges, struggles and burning questions about how to overcome their issues and start getting agent referral business now.
The response was tremendous!
Mortgage Originators from around the country submitted over 3,245 of their biggest frustrations and questions for Walter to answer. We boiled those down to a 'Best Of' series with over 6 hours of Walter answering as many questions as possible.






That's just a small sample of the questions, challenges and frustrations Walter
answers for you during 6+ hours of audio training and free bonuses to help you
find the right agents, approach them to get appointments and build agent loyalty to
secure agent referrals for your entire career.
Who better to coach you on "cracking the code" of hunting and slaying elephant
agents than one of the most successful agents of all time?
The Best of Ask Walter Sanford Audio Series Is Guaranteed to Increase Your Agent Marketing Success or Your Money Back |
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Imagine a whole new way of getting agents so that...
You never have to cold call agents again...instead, agents will welcome your call and you'll quickly and easily set meetings with real 'producers'.
You'll have a predictable, reliable system for getting as many agent partners as you can handle with less struggle and less effort than ever before.
You will break into closed offices and reach top producers with an effective, unique approach that gets their attention, gets you the appointment and gets their referrals.
You will never again have any agent give you an objection you can't handle because Walter tells you exactly what to say to their most common objections and excuses.
You'll have templates and scripts that put YOU in control and get you appointments.
You will actually have fun working with agents – really!
But Don't Take My Word For It. Just Read What A Few of
The Over "1,200 ORIGINATORS" Who Listened To The
Ask Walter Sanford Series Have To Say About It:
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The "Ask Walter Sanford" teleconference calls have totally changed my view point on contacting high producing Realtors! I have had a paradigm shift about the direction I am going to take My Business! I am in the process of changing my business plan and implementing the methods that Walter recommends! I have called in, 3 times to listen to the "Ask Walter" teleconference, to continue to feed my brain with more knowledge! I am very Grateful for the new tools I now have to approach Realtors! Thank you, Walter! Dave Kimball |
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Thought the call was great had some skepticism at the beginning but hearing Sue Woodward hit the nail on the head time after time, compelled me to buy the series. Will keep you updated! Joseph J. Meadow IV |
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The phone call with Walter Sanford and Sue Woodard was great! The conversation hit on the Key Points for Loan Officers, letting us know just what we need to do in order to establish relationships with GOOD Realtor Partners. I took notes and will be setting up strategies to implement teachings. Each call was not too long (about 1 hour) and the information given was direct and to the point -- I really liked that. Thanks for presenting this event and for the invite! David Underwood |
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What a treat today with your conference call! I have been in the mortgage business for 25 years and went through a Time and Territory Management class as well as a SPIN Selling class back in....oh let's say 1988....when I worked for Savings of America. Your conference call brought back the memories of all the training I had with them. It is apparent that someone along the way took that information – which was the best training I had ever had – and used the program to its fullest potential. I did increase my volume by 400% using this method. I haven't had such a great time on a conference call in years, as I had today! Yes, this is exactly what we should all be doing. Sherry Bitner |
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Just wanted to let you know that I thoroughly enjoyed your call sessions with Walter and Sue. Your concepts and opinions hit the nail on the head. The information and ideas you provided will definitely impact the way I approach Real Estate agents and the way I implement my business plan going forward. Thanks so much for everything! Wayne Sherrill |
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Just want to say thank you for the Woodard/Sanford call. The ideas are brilliant. My coworker Ted implemented your program and I see his production has increased. I plan to do the same. Thanks again! Kimberly Woodard |
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Walter Sanford Tele-classes have opened the "black box" of the Realtor-thinking world. We're so busy trying to satisfy our mortgage clients, we never believe we have to satisfy the Realtors, too. I love that Walter clearly tells us to stay away from the "jelly donut eating realtors; the 80% and only work with the top 20%". We know this but most of us need someone to "tell" us what to do. Thank you Walter, for helping me to achieve these two personal rules! Travis James, |
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Why would you not want to know, let alone, hear from the nations top producing Realtor? The first time I listened to a conference call with Walter, I was blown away at what I was doing wrong all this time trying to get a hold of and in to meeting Realtors. If you aren't listening in on these conference calls to try to improve...you're missing the loan! (And agent for that matter). I have listened in on several conference calls, and I have learned many, many new things on each call. The information and questions never get tiring, and it's always information that I can take to the Bank...Literally! CJ Heringer |
One of the things I hear most from uninformed or skeptical originators is:
"Gee, Geoff, that all sounds fine and dandy, and it's great that it works for you and them, but I don't think it'll work for me because"...
...I'm too new in the business
...I don't like Realtors
...I'm a seasoned veteran
...I only do refi's
...I'm in a small town
...I'm with a new company
...I'm older, younger, fatter, thinner...
Over 1,200 originators from across the Nation at all levels participated in the Ask Walter Sanford tele-classes. We've shared the results and comments of just a few so you could get a sense of how powerful these sessions are.
If you get nothing else from this entire Best of Ask Walter Sanford series (which is impossible) but freedom – once and for all – from struggling and being frustrated with your agent marketing efforts, it'd be worth ten times the price.
In the current market, the smart money is building relationships with agents because there are fewer loan officers pursuing them, there's pent up buyer demand and those who position themselves wisely now, will reap the rewards as the market beings to rebound and buyers flock to agents once again in search of a lender.
What you do now will show up in your business over the next 3-6 months.
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I wanted to let you know that the information provided by Walter and Sue is world-class. I appreciate both of them sharing strategies that can be implemented right away and that work! 10 out of 10! Thanks again! Best regards, Ken Flora |
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I've listened to many conference calls. Usually I don't hear anything I did not already know. Walter is different. He shares valuable information I have not heard anywhere else. Fantastic call! Jim Ausili |
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Thanks for the invite. I was skeptical but it really did give me a couple of great ideas. The Starbucks idea is what's sticking out at as a unique approach at the moment. Look forward to hearing it again! Tom Palmer |
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To say Walter tells it like it is would be an understatement. He opened my eyes as to how to capitalize on the relationships I currently have with my Realtors. I purchased the entire system this morning. Thanks for your help. Don Grantham |
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I certainly learned that I have to bring value to my Real Estate partners before I can expect to get business from them. I am implementing the techniques discussed right now to gain more business as soon as possible! Grover C. McCoury III |
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I just wanted to share that I really learned a lot from the calls that I listened to with Walter and Sue. It made me realize that I was just like all the other loan officers unless I had some value to bring to the table for the agents that I want to work with. Thanks for sharing the thoughts and ideas to help jump start our careers in a struggling market!!! Morris Kunz |
You Now Stand Facing The Door To An Entirely New And
Different Experience Getting Referrals from Realtors
The 'Best of' Ask Walter Sanford Offers You A Practical, Proven,
Real World, No B.S. Solution To Your Frustrations
In Getting Realtor Referrals

"Okay, Walter and Geoff – I'm Ready!"
Because Walter's hourly coaching rate is $300.00 and you're getting over 6 hours with Walter and 2 hours with Sue Woodard in this series, so it's true value is at least $1,800. Imagine you invested in 6 hours of coaching with Walter as he delivers actionable solutions to your biggest frustrations like:
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As you can see, these 6 hours with Walter and Sue are packed with value. But we don't want price to be a barrier to you investing in what will undoubtedly be a career altering education in how to build profitable alliances with top agents.
So we're making the 'Best of' Ask Walter Sanford a very affordable an incredible value
at just 
For the next 24 hours until Midnight, Friday, November 21, 2008, YOU will get the Best of Ask Walter Sanford for ONLY $77.00!
But that's not all, we're also including a...

BONUS #1: Two Sessions of Coaching With Walter Sanford
Fast-track your way to success as you hear Walter outline a step-by-step blueprint so you can put the ideas shared during the Ask Walter Sanford sessions into action. It's an extra two hours of coaching from Walter – yours free!
(Walter's hourly rate is $300.00. That's an extra $600 of value - free!)
BONUS #2: Interview "Tougher Market Strategies for Agents"
During this exclusive 1Hr. session, Walter reveals strategies just for agents who want more success in today's tougher market. Share this audio with your agents and you'll become a value-added partner on your way to building a relationship and referrals.
(Retail Value: $49.00)
BONUS #3: "Agents Needs Analysis Interview"
After listening to your Ask Walter audio series, you'll get into action and start setting appointments with agents. Now that you have the appointment – what do you say? Your Needs Analysis Interview makes it easy because you get "57 Questions Most Lenders Never Ask Agents". You'll impress the agent, learn everything you need to know about their business and now you'll be invited back to deliver a solution to meet their business needs.
(Retail Value: Priceless!)
BONUS #4: "Six Week Postcard Campaign"
You'll also get my personal agent prospecting postcards used to create a unique impression leading up to an appointment setting phone call with my target agents. Simply take the cards and recreate them with your company logo, photo and information. These cards helped me land many top agents. They work great with the Needs Analysis Interview!
(Retail Value: $249.00)
BONUS #5: "Addendum To Purchase Agreement"
As you listen to your Ask Walter sessions, you'll hear Walter talk about the Lender Counter Agreement or Addendum to Purchase Agreement. Included for you is a copy of my personal Addendum used with listing agents to secure you as the preferred lender on all buyer offers received on your agents listings. You'll impress your agents because they now have more control over offers on their listings and you'll get more pre-approval opportunities to improve the buyers purchase loan. This alone is worth 1 or 2 extra loans per month!
(Retail Value: Priceless!)
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BONUS #6: "Million Dollar Letter and Bayer Aspirin Flyer"
Here's where we start having fun! This letter/flyer is unique and fun. They're great ice-breakers when marketing to agents and you want something unique and humorous. These two marketing pieces helped me get appointments with producing agents. Yours free!
(Retail Value: Just for fun!)
BONUS #7: "Tim Davis ~ 5 Critical Marketing Weapons Exposed"
You know of Tim Davis from Loan Toolbox Maximum Acceleration Coaching. Tim Braheem called him a "marketing genius" and now you get to hear an audio replay of his groundbreaking system giving you the exact scripts he and his mortgage company use to keep a constant flow of fresh new opportunities flowing. In fact, this one strategy is so easy to use, that Tim taught a brand new loan officer this same technique and within 1 week he had 5 new deals!
Plus, to put you 100% at ease, I'm giving you...
We know it's not common to offer for a guarantee on digital and audio products but we're so confident in the Best of Ask Walter Sanford series and bonuses that we're willing to back it up with a 100% Guarantee.
Take Advantage of our special pricing and save 35%!
We're offering this special price and package to you because you've either read my Speed Marketing™ Report, my articles in Mortgage Press, Broker, or you heard about the Ask Walter series and wanted more.
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"This information will take you from the soup line to the check deposit line! It is a must have for the serious originators library! My team will dust the competition with the information from these interviews!" Tim Davis America's #1 Marketing Coach for Originators |
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Here's a Summary of What You Get:
You Get Over $898.00 in Free Bonuses and
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Are You Ready To Quickly and Easily Break Into Closed Offices,
Get Appointments With Top Producers, Beat the In-House
Lender, Boost Your Realtor Referrals and Finally
Build Profitable Alliances With Top Agents?

Only $77.00!
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If you've ever said to yourself "there has to be a better way to get agent business" you MUST listen to Walter Sanford. The agents respond to you because it's exactly what they want from us. Well worth it! Paul Dunn, Mortgage Planner |
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Get Your Hands on It NOW ...
And Make Up Your Mind After Six Months
Remember, I stand 100% behind the information I'm offering to you. If after six months of following this system, it doesn't meet your expectations, just return it and ask for your money back and keep your bonuses.
Once you place your order via our secure server, you'll be able to download your digital audios and bonus materials so you can begin enjoying it within minutes. You could even apply some of the great ideas to your business today!
And your name and e-mail will never be rented to or sold to anyone else. I promise.
So, are you ready? Your audios and free bonuses are waiting! Order now.
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Livin' the Dream!
Geoff Zimpfer |
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P.S. This offer is only guaranteed for a limited time, so be sure to lock in your special pricing today.
P.P.S. Remember, you're making this purchase at absolutely NO RISK, so grab this price while you can! You've got nothing to lose, so get your instant downloads right now above.
Profit Pillars Marketing, LLC
21 Ammolite
Rancho Santa Margarita, CA 92688
949-584-9943
E-mail: geoff@askwaltersanford.com























Addendum to Purchase Agreement Template Makes YOU The Preferred Lender On Buyer Offers


